Cookie Policy

Effective date: September 10, 2026Last reviewed: September 10, 2026

This Cookie Policy explains how Great Dane Heating & Air (“we”, “us”, “our”) uses cookies and similar technologies on this website. It sits alongside our Privacy Policy, which covers the information you give us through our forms and over the phone.

What cookies and similar technologies are

A cookie is a small text file that a website asks your browser to store on your device. When you come back, your browser sends it again, which is how a website can recognise a returning visitor.

Two related technologies do a similar job without technically being cookies, and this site uses both:

• Local storage keeps a small value in your browser until something clears it. It is not sent to a server automatically the way a cookie is.
• Session storage works the same way, but is emptied the moment you close the tab.

Where this policy says “cookies”, it means all three unless we say otherwise.

The three kinds we use

1. Essential cookies

These make the site function. They do not track you, and the site cannot work properly without them, so they are not optional.

2. Analytics cookies

We use Google Analytics 4 to understand how people find and use the site — which pages get read, which ones people leave, and whether the site works as well on a phone as on a laptop. This tells us what to fix. It is not used to identify you personally.

3. Advertising cookies

We advertise using Google Ads and Meta (Facebook and Instagram). Their cookies let us see which adverts actually lead to someone booking work, so we are not paying for adverts that do nothing, and they allow those platforms to show our adverts to people who have visited this site. Google and Meta may also use them to personalise the adverts you see elsewhere.

The full list

Cookie names and lifetimes are set by Google and Meta, not by us, and they change them from time to time. The authoritative lists are in Google’s privacy and terms and Meta’s cookie policy.

Other third-party content on this site

Google Maps

Our contact section includes an embedded Google Map showing our service area. The map only loads if you scroll far enough down the page to reach it. When it does, Google may set its own cookies and receives your IP address. Those cookies belong to Google: we cannot read them and we do not control them.

Google Fonts

The typefaces on this site are delivered by Google Fonts. Your browser requests the font files from Google, which means Google receives your IP address and standard request information. Google states that Google Fonts does not set cookies.

Forms and phone calls

Our estimate and contact forms do not set cookies of their own. What you type is only sent when you press the submit button, and what happens to it afterwards is described in our Privacy Policy. If you arrived from an advert, the advertising cookies above may let us connect your enquiry to that advert.

How to control cookies

The essential cookies cannot be switched off, because the site would stop working properly. Everything else you can decline, in any of these ways:

• In your browser. Every major browser lets you block or clear cookies from its settings, usually under a heading such as Privacy and security, Cookies and site data, or Clear browsing data. You can also browse in a private or incognito window, which discards site data at the end of the session.
• Google Analytics. Google publishes a browser add-on that opts you out of Google Analytics on every site, not just this one.
• Google adverts. You can review and turn off ad personalisation in Google My Ad Center.
• Meta adverts. You can review and adjust your advert settings in your Facebook ad preferences.
• Industry opt-outs. YourAdChoices and the Network Advertising Initiative let you opt out of interest-based advertising from many companies at once.

Blocking cookies will not stop you seeing adverts. It means the adverts you see are less likely to be relevant, and it means we lose the ability to tell which of our adverts are worth paying for.

Do Not Track and Global Privacy Control

Some browsers can send a “Do Not Track” or Global Privacy Control signal. There is still no agreed standard for how a website should answer a Do Not Track header, and we do not currently change our behaviour in response to one. The opt-out routes listed above are the reliable way to switch off analytics and advertising cookies.

We do not sell your information

We do not sell your personal information for money, and we do not share your enquiry details with other contractors or lead brokers. The advertising cookies above do share activity on this site with Google and Meta so that our own adverts can be measured and shown.

Changes to this policy

If we add, remove or change the tools listed here, we will update this page and the date at the top of it.